For the AR effect we created for Dua Lipa's 'Levitating', we wanted to create something, slick, simple and universal. Taking key elements from the video and creating three distinct backgrounds meant for a fun and shareable effect making the user the star!
We used the highly versatile particle systems in SparkAR combined with render passes and custom created artwork to deliver a lightweight and engaging experience.
This was another collaboration with Aug-IT.